{"id":248,"date":"2025-05-21T17:27:50","date_gmt":"2025-05-21T08:27:50","guid":{"rendered":"https:\/\/www.grop.co.jp\/marketinghacks\/?p=248"},"modified":"2025-08-28T10:05:56","modified_gmt":"2025-08-28T01:05:56","slug":"blog_25052102","status":"publish","type":"post","link":"https:\/\/www.grop.co.jp\/marketinghacks\/blog_25052102\/","title":{"rendered":"\u9a5a\u6115\uff01 \u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u5ec3\u6b62\u3067\u5909\u308f\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f"},"content":{"rendered":"\n
\"\"<\/figure>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u5ec3\u6b62\u5bfe\u7b56\u306b\u982d\u3092\u60a9\u307e\u305b\u3066\u3044\u307e\u305b\u3093\u304b\uff1f<\/p>\n\n\n\n

\u300c\u8a08\u6e2c\u30c7\u30fc\u30bf\u304c\u5408\u308f\u306a\u3044\u300d\u300c\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u52b9\u679c\u304c\u4e0b\u304c\u3063\u305f\u300d\u3068\u3044\u3063\u305f\u60a9\u307f\u306f\u3001\u591a\u304f\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u76f4\u9762\u3057\u3066\u3044\u308b\u8ab2\u984c\u3067\u3059\u3002\u7279\u306b2025\u5e74\u306b\u5165\u308a\u3001\u3053\u306e\u72b6\u6cc1\u306f\u3055\u3089\u306b\u8907\u96d1\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

Google\u306fChrome\u3067\u306e\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u5ec3\u6b62\u3092\u64a4\u56de\u3057\u305f\u3082\u306e\u306e\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u5f37\u5316\u3059\u308b\u65b9\u91dd\u306f\u7dad\u6301\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3064\u307e\u308a\u3001\u4fdd\u6301\u3067\u304d\u308b\u30c7\u30fc\u30bf\u306f\u4eca\u5f8c\u6e1b\u5c11\u3057\u3066\u3044\u304f\u65b9\u5411\u306b\u5909\u308f\u308a\u306f\u306a\u304f\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u52b9\u679c\u306f\u53f3\u80a9\u4e0b\u304c\u308a\u306b\u306a\u3063\u3066\u3044\u304f\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n

\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u6700\u65b0\u52d5\u5411\u304b\u3089\u5177\u4f53\u7684\u306a\u5bfe\u7b56\u3001\u305d\u3057\u3066\u4eca\u5f8c\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u307e\u3067\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u89e3\u8aac\u3057\u307e\u3059\u3002\u3053\u306e\u5909\u5316\u3092\u30c1\u30e3\u30f3\u30b9\u306b\u5909\u3048\u308b\u305f\u3081\u306e\u30d2\u30f3\u30c8\u304c\u5fc5\u305a\u898b\u3064\u304b\u308b\u306f\u305a\u3067\u3059\u3002<\/p>\n\n\n\n

1. \u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u3068\u306f\uff1f\u306a\u305c\u5ec3\u6b62\u306e\u6d41\u308c\u306b\u306a\u3063\u305f\u306e\u304b<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

Cookie\u57fa\u672c\u306e\u4ed5\u7d44\u307f\u30682\u7a2e\u985e\u306e\u9055\u3044<\/h3>\n\n\n\n

Cookie\u3068\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304cWeb\u30b5\u30a4\u30c8\u306b\u8a2a\u554f\u3057\u305f\u3068\u304d\u306b\u3001Chrome\u3084Safari\u306a\u3069\u306e\u30d6\u30e9\u30a6\u30b6\u306b\u884c\u52d5\u30ed\u30b0\u3084\u5165\u529b\u60c5\u5831\u3092\u4fdd\u7ba1\u3067\u304d\u308b\u4ed5\u7d44\u307f\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n

\u3053\u308c\u306b\u3088\u3063\u3066\u3001\u30ed\u30b0\u30a4\u30f3\u72b6\u614b\u306e\u7dad\u6301\u3084\u30b7\u30e7\u30c3\u30d4\u30f3\u30b0\u30ab\u30fc\u30c8\u306e\u4e2d\u8eab\u306e\u8a18\u61b6\u306a\u3069\u3001\u4fbf\u5229\u306a\u6a5f\u80fd\u304c\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

Cookie\u306b\u306f\u5927\u304d\u304f\u5206\u3051\u30662\u7a2e\u985e\u3042\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n

\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3Cookie<\/strong>\uff1a
\u3042\u306a\u305f\u304c\u8a2a\u554f\u3057\u3066\u3044\u308b\u30b5\u30a4\u30c8\u81ea\u8eab\u304c\u767a\u884c\u3059\u308bCookie\u3067\u3001\u30ed\u30b0\u30a4\u30f3\u60c5\u5831\u3084\u8a00\u8a9e\u8a2d\u5b9a\u306a\u3069\u306e\u4fdd\u5b58\u306b\u4f7f\u7528\u3055\u308c\u307e\u3059\u3002\u73fe\u6642\u70b9\u3067\u306f\u4e3b\u306a\u898f\u5236\u5bfe\u8c61\u5916\u3067\u3059\u3002<\/p>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie<\/strong>\uff1a
\u8a2a\u554f\u3057\u3066\u3044\u308bWeb\u30b5\u30a4\u30c8\u3068\u306f\u7570\u306a\u308b\u30c9\u30e1\u30a4\u30f3\uff08\u30db\u30b9\u30c8\uff09\u304b\u3089\u767a\u884c\u3055\u308c\u308bCookie\u306e\u3053\u3068\u3067\u3059\u3002<\/p>\n\n\n\n

\u4f8b\u3048\u3070\u3001\u3068\u3042\u308bWeb\u30b5\u30a4\u30c8\u306b\u8a2a\u308c\u305f\u6642\u306b\u3001\u8a2a\u554f\u3057\u305f\u30c9\u30e1\u30a4\u30f3\u304b\u3089Cookie\uff08\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3Cookie\uff09\u304c\u767a\u884c\u3055\u308c\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u30b5\u30a4\u30c8\u5185\u306b\u5e83\u544a\u30bf\u30b0\u304c\u8a2d\u7f6e\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306b\u306f\u3001\u5e83\u544a\u914d\u4fe1\u30b5\u30fc\u30d0\u30fc\u304b\u3089\u3082Cookie\uff08\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\uff09\u304c\u767a\u884c\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n

\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306e\u4e16\u754c\u7684\u6f6e\u6d41<\/h3>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u3092\u6d3b\u7528\u3057\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u5e83\u544a\u3092\u53d7\u3051\u53d6\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u3059\u308b\u3068\u3001\u300c\u77e5\u3089\u306a\u3044\u9593\u306b\u7b2c\u4e09\u8005\u306b\u500b\u4eba\u60c5\u5831\u304c\u6d3b\u7528\u3055\u308c\u3066\u3044\u308b\u300d\u300c\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306e\u4fb5\u5bb3\u3067\u306f\u306a\u3044\u304b\u300d\u300c\u76e3\u8996\u3055\u308c\u3066\u3044\u308b\u6c17\u304c\u3057\u3066\u5acc\u3060\u300d\u3068\u611f\u3058\u308b\u539f\u56e0\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

\u3053\u306e\u3088\u3046\u306a\u61f8\u5ff5\u304b\u3089\u3001EU\u30fbGDPR\u3084\u7c73\u56fd\u306eCCPA\u3001\u65e5\u672c\u306e\u6539\u6b63\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u6cd5\u306a\u3069\u3001\u4e16\u754c\u4e2d\u3067\u6cd5\u898f\u5236\u304c\u9032\u3093\u3067\u3044\u307e\u3059\u3002\u540c\u6642\u306b\u3001\u30d6\u30e9\u30a6\u30b6\u30d9\u30f3\u30c0\u30fc\u306b\u3088\u308b\u898f\u5236\u3082\u5f37\u5316\u3055\u308c\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u5404\u30d6\u30e9\u30a6\u30b6\u306e\u5bfe\u5fdc\u72b6\u6cc1\u3068\u6700\u65b0\u52d5\u5411<\/h3>\n\n\n\n

\u4e3b\u8981\u30d6\u30e9\u30a6\u30b6\u306e\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u898f\u5236\u72b6\u6cc1\u306f\u3001\u30d6\u30e9\u30a6\u30b6\u306b\u3088\u3063\u3066\u5927\u304d\u304f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

\u30fbSafari (Apple)<\/strong>\uff1a\u65e5\u672c\u56fd\u5185\u3067\u7d0425%\u306e\u30b7\u30a7\u30a2\u3092\u6301\u3064Safari\u306f\u3001\u3059\u3067\u306b\u5168\u9762\u30d6\u30ed\u30c3\u30af\u3092\u5b9f\u65bd\u3057\u3066\u304a\u308a\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306b\u6700\u3082\u7a4d\u6975\u7684\u306a\u30d6\u30e9\u30a6\u30b6\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30fbChrome (Google)<\/strong>\uff1a\u6700\u5927\u306e\u30b7\u30a7\u30a2\uff08\u7d0455%\uff09\u3092\u6301\u3064Chrome\u306f\u30012025\u5e74\u521d\u982d\u304b\u3089\u306e\u6bb5\u968e\u7684\u5ec3\u6b62\u65b9\u91dd\u3092\u64a4\u56de\u3057\u307e\u3057\u305f\u3002\u3057\u304b\u3057\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u6a5f\u80fd\u306e\u5f37\u5316\u306f\u7d99\u7d9a\u3057\u3066\u9032\u3081\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30fbFirefox (Mozilla)<\/strong>\uff1a\u7d045%\u306e\u30b7\u30a7\u30a2\u3092\u6301\u3064Firefox\u306f\u3001\u30c8\u30e9\u30c3\u30ab\u30fc\u3092\u898f\u5236\u3057\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u5f37\u5316\u3059\u308b\u65b9\u91dd\u3092\u53d6\u3063\u3066\u3044\u307e\u3059\u3002\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u3092\u5b8c\u5168\u306b\u30d6\u30ed\u30c3\u30af\u3059\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u76ee\u7684\u306e\u5229\u7528\u306f\u5236\u9650\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30fbEdge (Microsoft)<\/strong>\uff1a\u7d0412%\u306e\u30b7\u30a7\u30a2\u3092\u6301\u3064Edge\u306f\u3001\u6bb5\u968e\u7684\u306b\u5236\u9650\u3092\u5f37\u5316\u4e2d\u3067\u3059\u3002\u5b8c\u5168\u306a\u30d6\u30ed\u30c3\u30af\u3067\u306f\u306a\u304f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u9078\u629e\u3067\u304d\u308b\u8a2d\u5b9a\u30aa\u30d7\u30b7\u30e7\u30f3\u3092\u63d0\u4f9b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

Google\u306e\u6700\u65b0\u65b9\u91dd\u5909\u66f4\uff082025\u5e74\uff09<\/h3>\n\n\n\n

Google\u306f2020\u5e741\u6708\u306b\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u5ec3\u6b62\u3092\u767a\u8868\u3057\u3066\u3044\u307e\u3057\u305f\u304c\u3001\u5b9f\u65bd\u306f\u5ef6\u671f\u3055\u308c\u7d9a\u3051\u30012024\u5e744\u6708\u306b\u3088\u3046\u3084\u304f2025\u5e74\u521d\u3081\u304b\u3089\u5168\u30e6\u30fc\u30b6\u30fc\u306e\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u3092\u6bb5\u968e\u7684\u306b\u5ec3\u6b62\u3059\u308b\u65b9\u91dd\u3092\u793a\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u3057\u304b\u3057\u3001\u5927\u304d\u306a\u8ee2\u63db\u70b9\u3068\u3057\u3066\u30012024\u5e747\u670822\u65e5\u306bGoogle\u306f\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u5ec3\u6b62\u3092\u64a4\u56de\u3059\u308b\u3053\u3068\u3092\u8868\u660e\u3057\u307e\u3057\u305f\u3002 \u3053\u306e\u80cc\u666f\u306b\u306f\u4ee5\u4e0b\u306e\u8981\u56e0\u304c\u3042\u308a\u307e\u3059\uff1a<\/p>\n\n\n\n

1. \u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306b\u4ee3\u308f\u308b\u6280\u8853\uff08\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u30fb\u30b5\u30f3\u30c9\u30dc\u30c3\u30af\u30b9\uff09\u306e\u958b\u767a\u304c\u60f3\u5b9a\u3088\u308a\u3082\u5b9f\u88c5\u304c\u96e3\u822a\u3059\u308b\u554f\u984c\u304c\u767a\u751f
2. \u5e83\u544a\u696d\u754c\u304b\u3089\u306e\u5f37\u3044\u53cd\u767a\uff08\u5ec3\u6b62\u306b\u3088\u3063\u3066\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u306b\u9069\u3057\u305f\u5e83\u544a\u306e\u914d\u4fe1\u304c\u56f0\u96e3\u306b\u306a\u308b\u3053\u3068\u3084\u3001\u52b9\u679c\u6e2c\u5b9a\u304c\u3046\u307e\u304f\u5b9f\u65bd\u3067\u304d\u306a\u3044\u3053\u3068\u3078\u306e\u61f8\u5ff5\uff09<\/p>\n\n\n\n

\u3057\u304b\u3057\u91cd\u8981\u306a\u70b9\u3068\u3057\u3066\u3001Google\u306f\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306e\u5ec3\u6b62\u64a4\u56de\u3092\u8868\u660e\u3059\u308b\u3068\u540c\u6642\u306b\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3092\u5f37\u5316\u3059\u308b\u305f\u3081\u306e\u6a5f\u80fd\u3092\u8ffd\u52a0\u3057\u3066\u3044\u304f\u3053\u3068\u3082\u767a\u8868\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\n
\u30b0\u30ed\u30c3\u30d7\u306e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306f\u3053\u3061\u3089<\/a><\/div>\n<\/div>\n\n\n\n

2. \u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3078\u306e\u5177\u4f53\u7684\u306a\u5f71\u97ff<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u898f\u5236\u5f37\u5316\u306f\u3001\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u3055\u307e\u3056\u307e\u306a\u9818\u57df\u306b\u5f71\u97ff\u3092\u53ca\u307c\u3057\u3066\u3044\u307e\u3059\u3002\u7279\u306b\u4ee5\u4e0b\u306e4\u3064\u306e\u9818\u57df\u3067\u5f71\u97ff\u304c\u9855\u8457\u3067\u3059\u3002<\/p>\n\n\n\n

\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u7cbe\u5ea6\u4f4e\u4e0b<\/h3>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u304c\u5ec3\u6b62\u3055\u308c\u308b\u3053\u3068\u3067\u300c\u3069\u306e\u5e83\u544a\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u4eba\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3057\u305f\u304b\u300d\u3068\u3044\u3046\u8a08\u6e2c\u3082\u3067\u304d\u306a\u304f\u306a\u308a\u3001\u3055\u3089\u306b\u884c\u52d5\u3092\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u3057\u305f\u5e83\u544a\u3082\u57fa\u672c\u7684\u306b\u306f\u4e0d\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

 EC\u30b5\u30a4\u30c8\u3067\u306f\u3001\u30ab\u30b4\u843d\u3061\u9867\u5ba2\u3078\u306e\u30ea\u30de\u30a4\u30f3\u30c9\u5e83\u544a\u306e\u52b9\u679c\u304c\u6e1b\u5c11\u3059\u308b\u50be\u5411\u304c\u307f\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n

\u30c9\u30e1\u30a4\u30f3\u6a2a\u65ad\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u306e\u5236\u9650<\/h3>\n\n\n\n

\u8907\u6570\u306e\u30b5\u30a4\u30c8\u3067\u306e\u30e6\u30fc\u30b6\u30fc\u884c\u52d5\u3092\u8ffd\u8de1\u3067\u304d\u308b\u6a5f\u80fd\u304c\u5236\u9650\u3055\u308c\u3001\u9867\u5ba2\u30b8\u30e3\u30fc\u30cb\u30fc\u306e\u628a\u63e1\u304c\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u3053\u308c\u306b\u3088\u308a\u3001\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u5206\u6790\u306e\u7cbe\u5ea6\u304c\u4f4e\u4e0b\u3057\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u679c\u6e2c\u5b9a\u304c\u56f0\u96e3\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u884c\u52d5\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u5909\u5316<\/h3>\n\n\n\n

\u30e6\u30fc\u30b6\u30fc\u306e\u95b2\u89a7\u5c65\u6b74\u306b\u57fa\u3065\u3044\u3066\u95a2\u9023\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u624b\u6cd5\u3082\u5f71\u97ff\u3092\u53d7\u3051\u3066\u3044\u307e\u3059\u3002\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306fHTTP\u306e\u30d8\u30c3\u30c0\u30fc\u307e\u305f\u306fJavaScript\u3092\u4f7f\u3063\u3066\u8a2d\u5b9a\u3057\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u60c5\u5831\u3092\u7dcf\u5408\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30fc\u306f\u5229\u7528\u8005\u306e\u884c\u52d5\u3092\u628a\u63e1\u3067\u304d\u308b\u308f\u3051\u3067\u3059\u3002<\/p>\n\n\n\n

\u3053\u306e\u6a5f\u80fd\u304c\u5236\u9650\u3055\u308c\u308b\u3053\u3068\u3067\u8208\u5473\u30fb\u95a2\u5fc3\u30d9\u30fc\u30b9\u306e\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u304c\u4f4e\u4e0b\u3057\u3001\u5e83\u544a\u8cbb\u7528\u5bfe\u52b9\u679c\u306e\u60aa\u5316\u304c\u898b\u3089\u308c\u308b\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u5e83\u544a\u306e\u8a08\u6e2c\u8ab2\u984c<\/h3>\n\n\n\n

\u3069\u306e\u30a2\u30d5\u30a3\u30ea\u30a8\u30a4\u30c8\u30ea\u30f3\u30af\u7d4c\u7531\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3057\u305f\u304b\u306e\u5224\u5225\u304c\u96e3\u3057\u304f\u306a\u308a\u3001\u6210\u679c\u6e2c\u5b9a\u3068\u5831\u916c\u652f\u6255\u3044\u306e\u6b63\u78ba\u6027\u306b\u554f\u984c\u304c\u751f\u3058\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30c7\u30fc\u30bf\u8a08\u6e2c\u5024\u306e\u4e56\u96e2<\/h3>\n\n\n\n

\u3053\u306e\u3088\u3046\u306a\u4e8b\u4f8b\u304b\u3089\u3082\u3001Cookie\u306a\u3069\u306e\u898f\u5236\u306b\u3088\u308a\u5f93\u6765\u306e\u65b9\u6cd5\u3067\u306f\u6b63\u3057\u3044\u8a08\u6e2c\u304c\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002 \u5404\u5a92\u4f53\u306e\u7ba1\u7406\u753b\u9762\u3068\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30c4\u30fc\u30eb\u3067\u306e\u8a08\u6e2c\u5024\u306b\u4e56\u96e2\u304c\u751f\u3058\u3001\u610f\u601d\u6c7a\u5b9a\u304c\u96e3\u3057\u304f\u306a\u3063\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u591a\u304f\u306e\u4f01\u696d\u3067\u306f\u3001\u5e83\u544a\u7ba1\u7406\u753b\u9762\u4e0a\u306e\u6570\u5024\u3068\u5b9f\u969b\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u6570\u306b\u5dee\u304c\u898b\u3089\u308c\u3001\u6b63\u78ba\u306a\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u304c\u56f0\u96e3\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

3. Cookie\u5ec3\u6b62\u5f8c\u306e\u4ee3\u66ff\u624b\u6bb5\u3068\u5bfe\u7b56<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u898f\u5236\u5f37\u5316\u306b\u5bfe\u5fdc\u3059\u308b\u305f\u3081\u3001\u4ee5\u4e0b\u306e\u4ee3\u66ff\u624b\u6bb5\u304c\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

4\u3064\u306e\u4ee3\u66ff\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u6bd4\u8f03<\/h3>\n\n\n\n

1. \u78ba\u5b9aID\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3<\/strong>
   \u30e6\u30fc\u30b6\u30fc\u306e\u540c\u610f\u3092\u5f97\u305f\u4e0a\u3067\u500b\u4eba\u3092\u7279\u5b9a\u3067\u304d\u308b\u60c5\u5831\uff08\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306a\u3069\uff09\u3092\u6697\u53f7\u5316\u30fbID\u5316\u3057\u3066\u5229\u7528\u3059\u308b\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u3059\u3002\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306b\u914d\u616e\u3057\u3064\u3064\u3001\u6b63\u78ba\u306a\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

2. \u63a8\u5b9aID\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3<\/strong>
   \u4eee\u60f3ID\u3092Web\u6a2a\u65ad\u3067\u4f5c\u6210\u3057\u3001AI\u306a\u3069\u3067\u30e6\u30fc\u30b6\u30fc\u60c5\u5831\u3092\u88dc\u5b8c\u3057\u307e\u3059\u3002\u8907\u6570\u306eWeb\u30b5\u30a4\u30c8\u3084\u30a2\u30d7\u30ea\u9593\u3067\u5171\u901a\u306eID\u3092\u4f7f\u7528\u3057\u3066\u30e6\u30fc\u30b6\u30fc\u3092\u8b58\u5225\u3059\u308b\u65b9\u6cd5\u3067\u3001\u5b8c\u5168\u306a\u500b\u4eba\u8b58\u5225\u306f\u884c\u308f\u305a\u78ba\u7387\u7684\u306b\u30de\u30c3\u30c1\u30f3\u30b0\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

3. \u6587\u8108\uff08\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\uff09\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0<\/strong>  
   \u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u5c65\u6b74\u306b\u4f9d\u5b58\u305b\u305a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u5185\u5bb9\uff08\u30c6\u30ad\u30b9\u30c8\u3001\u753b\u50cf\u306a\u3069\uff09\u3092AI\u3067\u89e3\u6790\u3057\u3001\u305d\u306e\u6587\u8108\u306b\u9069\u3057\u305f\u5e83\u544a\u3092\u8868\u793a\u3059\u308b\u624b\u6cd5\u3067\u3059\u3002\u95b2\u89a7\u3057\u3066\u3044\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5185\u5bb9\u304b\u3089\u8208\u5473\u95a2\u5fc3\u3092\u63a8\u5b9a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

4. \u30d6\u30e9\u30a6\u30b6\u5b8c\u7d50\u578b\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3<\/strong> 
   \u30e6\u30fc\u30b6\u30fc\u30c7\u30fc\u30bf\u3092\u30d6\u30e9\u30a6\u30b6\u5185\u3067\u51e6\u7406\u3057\u3001\u5916\u90e8\u306b\u9001\u4fe1\u305b\u305a\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3092\u4fdd\u8b77\u3057\u306a\u304c\u3089\u5e83\u544a\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3092\u5b9f\u73fe\u3059\u308b\u65b9\u6cd5\u3067\u3059\u3002Google\u306eChrome Topics API\u306a\u3069\u304c\u8a72\u5f53\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

\u4f01\u696d\u898f\u6a21\u30fb\u4e88\u7b97\u5225\u306e\u73fe\u5b9f\u7684\u30a2\u30d7\u30ed\u30fc\u30c1<\/h3>\n\n\n\n

\u5927\u4f01\u696d\u5411\u3051<\/strong>\uff1a\u72ec\u81ea\u306e\u30c7\u30fc\u30bf\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u69cb\u7bc9\u3068CDP\u306e\u5c0e\u5165\u3001\u8907\u6570\u306e\u4ee3\u66ff\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u3092\u4f75\u7528\u3057\u305f\u5305\u62ec\u7684\u30a2\u30d7\u30ed\u30fc\u30c1<\/p>\n\n\n\n

\u4e2d\u5805\u4f01\u696d\u5411\u3051<\/strong>\uff1aGoogle\u3084\u30e1\u30bf\u306e\u63d0\u4f9b\u3059\u308b\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u306e\u6d3b\u7528\u3068\u3001\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u5f37\u5316<\/p>\n\n\n\n

\u5c0f\u898f\u6a21\u4f01\u696d\u5411\u3051<\/strong>\uff1a\u30b3\u30f3\u30c6\u30af\u30b9\u30c1\u30e5\u30a2\u30eb\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528\u3068\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306a\u3069\u306e\u76f4\u63a5\u7684\u306a\u30c1\u30e3\u30cd\u30eb\u306e\u5f37\u5316<\/p>\n\n\n\n

\u3059\u3050\u306b\u59cb\u3081\u3089\u308c\u308b3\u3064\u306e\u5bfe\u7b56<\/h3>\n\n\n\n

1. \u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3059\u308b<\/strong> 
   \u81ea\u793e\u3067\u76f4\u63a5\u53ce\u96c6\u3057\u305f\u9867\u5ba2\u30c7\u30fc\u30bf\uff08\u4f1a\u54e1\u60c5\u5831\u3001\u8cfc\u5165\u5c65\u6b74\u3001\u30b5\u30a4\u30c8\u95b2\u89a7\u5c65\u6b74\u306a\u3069\uff09\u3092\u6d3b\u7528\u3057\u3001\u9867\u5ba2\u7406\u89e3\u3092\u6df1\u3081\u3066\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u304b\u3059\u6226\u7565\u3067\u3059\u3002\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u306b\u914d\u616e\u3057\u306a\u304c\u3089\u3001\u540c\u610f\u306b\u57fa\u3065\u3044\u305f\u6d3b\u7528\u304c\u57fa\u672c\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

2. \u52b9\u679c\u8a08\u6e2c\u306b\u306f\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3Cookie\u3092\u5229\u7528\u3059\u308b<\/strong>  
  \u81ea\u793e\u30b5\u30a4\u30c8\u306e\u30c9\u30e1\u30a4\u30f3\u304c\u767a\u884c\u3059\u308b\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3Cookie\u30d9\u30fc\u30b9\u306e\u8a08\u6e2c\u74b0\u5883\u3092\u6574\u5099\u3057\u307e\u3057\u3087\u3046\u3002\u3053\u308c\u306b\u3088\u308a\u898f\u5236\u306e\u5f71\u97ff\u3092\u53d7\u3051\u306b\u304f\u3044\u5b89\u5b9a\u3057\u305f\u52b9\u679c\u6e2c\u5b9a\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

3. \u5e83\u544a\u914d\u4fe1\u306b\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u3092\u6d3b\u7528\u3059\u308b<\/strong>  
   \u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u306f\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u3092\u7528\u3044\u308b\u3053\u3068\u3067\u53ef\u80fd\u3067\u3059\u3002\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306e\u30c7\u30fc\u30bf\u3092\u5e83\u544a\u5a92\u4f53\u306b\u623b\u3057\u3001\u5e83\u544a\u30b5\u30fc\u30d0\u30fc\u306b\u76f4\u63a5\u9001\u4fe1\u3059\u308b\u3053\u3068\u3067\u5e83\u544a\u52b9\u679c\u6e2c\u5b9a\u3092\u884c\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u3000Web\u4e0a\u3067\u53d6\u5f97\u3057\u305f\u30c7\u30fc\u30bf\u3092\u5225\u306e\u30d6\u30e9\u30a6\u30b6\u306b\u9001\u4fe1\u3059\u308b\u65b9\u6cd5\u3067\u306f\u306a\u3044\u305f\u3081\u3001\u30af\u30c3\u30ad\u30fc\uff08Cookie\uff09\u306e\u898f\u5236\u3092\u53d7\u3051\u305a\u306b\u6e08\u307f\u307e\u3059\u3002<\/p>\n\n\n\n

\n
\u30b0\u30ed\u30c3\u30d7\u306e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306f\u3053\u3061\u3089<\/a><\/div>\n<\/div>\n\n\n\n

4. \u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u6d3b\u7528\u306e\u6210\u529f\u4e8b\u4f8b<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\u52b9\u679c\u7684\u306a\u30c7\u30fc\u30bf\u7d71\u5408\u306e\u4e8b\u4f8b<\/h3>\n\n\n\n

\u56fd\u5185\u306e\u81ea\u52d5\u8eca\u95a2\u9023\u4f01\u696d\u3067\u306f\u3001\u793e\u5185\u5916\u306b\u5206\u6563\u3057\u3066\u3044\u305f\u9867\u5ba2\u30c7\u30fc\u30bf\uff08Web\u884c\u52d5\u3001\u8a66\u4e57\u30fb\u8cfc\u8cb7\u30c7\u30fc\u30bf\uff09\u3092\u7d71\u5408ID\u3067\u4e00\u5143\u5316\u3057\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u3053\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\u8cfc\u5165\u78ba\u7387\u306e\u9ad8\u3044\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3092\u7279\u5b9a\u3002\u5e83\u544a\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3068\u9023\u643a\u3057\u3066\u914d\u4fe1\u3092\u6700\u9069\u5316\u3057\u305f\u3053\u3068\u3067\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u52b9\u7387\u304c\u5411\u4e0a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

Google\u306e\u4e8b\u4f8b\u306b\u3088\u308b\u3068\u3001SUBARU\u306f\u30c7\u30fc\u30bf\u7d71\u5408\u3068Google\u5e83\u544a\u3068\u306e\u9023\u643a\u306b\u3088\u308a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6210\u679c\u306e\u6539\u5584\u306b\u6210\u529f\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u306e\u6d3b\u7528<\/h3>\n\n\n\n

\u6d77\u5916\u306e\u98f2\u6599\u30e1\u30fc\u30ab\u30fc\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u540c\u610f\u3092\u5f97\u3066\u53ce\u96c6\u3057\u305f\u30c7\u30fc\u30bf\uff08\u5e74\u9f62\u30fb\u4f4d\u7f6e\u60c5\u5831\uff09\u3068\u6c17\u8c61\u30c7\u30fc\u30bf\u3092\u7d44\u307f\u5408\u308f\u305b\u305f\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5b9f\u65bd\u3002<\/p>\n\n\n\n

\u7279\u5b9a\u306e\u6761\u4ef6\u3092\u6e80\u305f\u3059\u30e6\u30fc\u30b6\u30fc\u306b\u9650\u5b9a\u3057\u3066\u7279\u5178\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u81ea\u52d5\u9001\u4fe1\u3059\u308b\u3053\u3068\u3067\u3001\u5f93\u6765\u306e\u30de\u30b9\u5411\u3051\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3088\u308a\u3082\u9ad8\u3044\u53cd\u5fdc\u7387\u3092\u5b9f\u73fe\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30a2\u30b5\u30d2\u30d3\u30fc\u30eb\u306a\u3069\u306e\u98f2\u6599\u30e1\u30fc\u30ab\u30fc\u3082\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u65bd\u7b56\u3092\u5f37\u5316\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u4e2d\u5c0f\u4f01\u696d\u3067\u3082\u5b9f\u8df5\u53ef\u80fd\u306a\u30a2\u30d7\u30ed\u30fc\u30c1<\/h3>\n\n\n\n

\u5c0f\u898f\u6a21EC\u30b5\u30a4\u30c8\u3067\u3082\u3001\u8907\u96d1\u306a\u30b7\u30b9\u30c6\u30e0\u306a\u3057\u3067\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u6d3b\u7528\u304c\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n

\u4f1a\u54e1\u767b\u9332\u30d5\u30a9\u30fc\u30e0\u3067\u306e\u9069\u5207\u306a\u540c\u610f\u53d6\u5f97\u3068\u3001\u8cfc\u5165\u5c65\u6b74\u306b\u57fa\u3065\u3044\u305f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5f37\u5316\u306b\u3088\u308a\u3001\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u5411\u4e0a\u304c\u671f\u5f85\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n

\u5177\u4f53\u7684\u306b\u306f\u4ee5\u4e0b\u306e\u30b9\u30c6\u30c3\u30d7\u3067\u5b9f\u65bd\u3057\u307e\u3059\uff1a
\u30001. \u4f1a\u54e1\u767b\u9332\u6642\u306e\u660e\u78ba\u306a\u540c\u610f\u53d6\u5f97\u30d7\u30ed\u30bb\u30b9\u306e\u6574\u5099
\u30002. \u8cfc\u5165\u5c65\u6b74\u3084\u95b2\u89a7\u5c65\u6b74\u306b\u57fa\u3065\u304f\u30bb\u30b0\u30e1\u30f3\u30c8\u4f5c\u6210
\u30003. \u30b7\u30f3\u30d7\u30eb\u306aRFM\u5206\u6790\u306b\u3088\u308b\u512a\u826f\u9867\u5ba2\u306e\u7279\u5b9a
\u30004. \u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5b9f\u65bd<\/p>\n\n\n\n

5. \u3053\u308c\u304b\u3089\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\uff1a\u5c02\u9580\u5bb6\u306e\u4e88\u6e2c<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u6226\u7565\u69cb\u7bc9\u306e\u5177\u4f53\u7684\u30b9\u30c6\u30c3\u30d7<\/h3>\n\n\n\n

1. \u30c7\u30fc\u30bf\u53ce\u96c6\u306e\u5f37\u5316<\/strong>
   \u30fb\u4f1a\u54e1\u5236\u5ea6\u306e\u9b45\u529b\u5411\u4e0a\uff08\u7279\u5178\u306e\u5145\u5b9f\u3001\u30dd\u30a4\u30f3\u30c8\u5236\u5ea6\u306e\u5c0e\u5165\uff09
   \u30fb\u540c\u610f\u53d6\u5f97\u306e\u6700\u9069\u5316\uff08\u900f\u660e\u6027\u306e\u3042\u308b\u8aac\u660e\u3001\u6bb5\u968e\u7684\u306a\u540c\u610f\u53d6\u5f97\uff09
   \u30fb\u9867\u5ba2\u4f53\u9a13\u3068\u4ea4\u63db\u3067\u4fa1\u5024\u3092\u63d0\u4f9b\uff08\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u306a\u4f53\u9a13\u3001\u6709\u76ca\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\uff09<\/p>\n\n\n\n

2. \u30c7\u30fc\u30bf\u6d3b\u7528\u306e\u9ad8\u5ea6\u5316<\/strong>
   \u30fbCDP\u3084MA\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u306b\u3088\u308b\u30c7\u30fc\u30bf\u7d71\u5408
   \u30fb\u30bb\u30b0\u30e1\u30f3\u30c8\u5206\u6790\u306e\u7cbe\u7dfb\u5316\uff08\u884c\u52d5\u30d1\u30bf\u30fc\u30f3\u3001\u8cfc\u8cb7\u78ba\u7387\u306a\u3069\uff09
   \u30fb\u4e88\u6e2c\u30e2\u30c7\u30eb\u306e\u69cb\u7bc9\uff08LTV\u4e88\u6e2c\u3001\u89e3\u7d04\u4e88\u6e2c\u306a\u3069\uff09<\/p>\n\n\n\n

3. \u8a08\u6e2c\u57fa\u76e4\u306e\u518d\u69cb\u7bc9<\/strong>
   \u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\u306e\u5c0e\u5165
   \u30fb\u30b5\u30fc\u30d0\u30fc\u30b5\u30a4\u30c9\u8a08\u6e2c\u3078\u306e\u79fb\u884c
   \u30fb\u7d71\u5408\u6e2c\u5b9a\u30d5\u30ec\u30fc\u30e0\u30ef\u30fc\u30af\u306e\u69cb\u7bc9<\/p>\n\n\n\n

\u30af\u30c3\u30ad\u30fc\u30ec\u30b9\u6642\u4ee3\u306e4\u3064\u306e\u6210\u529f\u306e\u9375<\/h3>\n\n\n\n

1. \u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5f37\u5316<\/strong>  
   \u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u306e\u4f4e\u4e0b\u3092\u88dc\u3046\u305f\u3081\u3001\u4fa1\u5024\u306e\u9ad8\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u63d0\u4f9b\u3067\u81ea\u767a\u7684\u306a\u96c6\u5ba2\u3092\u5f37\u5316\u3057\u307e\u3059\u3002SEO\u5bfe\u7b56\u3084\u5c02\u9580\u6027\u306e\u9ad8\u3044\u8a18\u4e8b\u5236\u4f5c\u306b\u3088\u308b\u6709\u6a5f\u6d41\u5165\u306e\u62e1\u5927\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n

2. \u9867\u5ba2\u4f53\u9a13\u306e\u6700\u9069\u5316<\/strong>  
   \u30b5\u30a4\u30c8\u5185\u3067\u306e\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3092\u9ad8\u3081\u307e\u3059\u3002\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u305f\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u306a\u9867\u5ba2\u4f53\u9a13\u306e\u63d0\u4f9b\u304c\u9375\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

3. \u30aa\u30e0\u30cb\u30c1\u30e3\u30cd\u30eb\u6226\u7565\u306e\u63a8\u9032<\/strong>  
   \u30aa\u30f3\u30e9\u30a4\u30f3\u30fb\u30aa\u30d5\u30e9\u30a4\u30f3\u53cc\u65b9\u306e\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3092\u7d71\u5408\u3057\u3001\u4e00\u8cab\u6027\u306e\u3042\u308b\u30ab\u30b9\u30bf\u30de\u30fc\u30b8\u30e3\u30fc\u30cb\u30fc\u3092\u69cb\u7bc9\u3057\u307e\u3059\u3002\u7279\u306b\u5b9f\u5e97\u8217\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u9023\u643a\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n

4. \u7d44\u7e54\u30fb\u4f53\u5236\u306e\u6574\u5099<\/strong> 
   \u30c7\u30fc\u30bf\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u306e\u30b3\u30f3\u30d7\u30e9\u30a4\u30a2\u30f3\u30b9\u4f53\u5236\u5f37\u5316\u3068\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3068IT\u90e8\u9580\u306e\u9023\u643a\u5f37\u5316\u304c\u5fc5\u8981\u3067\u3059\u3002\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u30d0\u30a4\u30c7\u30b6\u30a4\u30f3\u306e\u8003\u3048\u65b9\u3092\u7d44\u7e54\u306b\u6d78\u900f\u3055\u305b\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

\u4eca\u5f8c\u306e\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u30c8\u30ec\u30f3\u30c9\u4e88\u6e2c<\/h3>\n\n\n\n

1. AI\u6d3b\u7528\u306e\u52a0\u901f<\/strong>\uff1a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u3042\u3089\u3086\u308b\u5834\u9762\u3067\u306eAI\u6d3b\u7528\u304c\u52a0\u901f\u3057\u3001\u7279\u306b\u4e88\u6e2c\u30e2\u30c7\u30eb\u306e\u7cbe\u5ea6\u5411\u4e0a\u304c\u671f\u5f85\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n

2. \u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u53f0\u982d<\/strong>\uff1a\u9867\u5ba2\u304c\u610f\u56f3\u7684\u306b\u5171\u6709\u3059\u308b\u60c5\u5831\uff08\u30bc\u30ed\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\uff09\u306e\u91cd\u8981\u6027\u304c\u9ad8\u307e\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

3. \u30c7\u30fc\u30bf\u30af\u30ea\u30fc\u30f3\u30eb\u30fc\u30e0\u306e\u666e\u53ca<\/strong>\uff1a\u8907\u6570\u4f01\u696d\u304c\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u3092\u4fdd\u8b77\u3057\u306a\u304c\u3089\u30c7\u30fc\u30bf\u3092\u5171\u6709\u30fb\u5206\u6790\u3067\u304d\u308b\u300c\u30c7\u30fc\u30bf\u30af\u30ea\u30fc\u30f3\u30eb\u30fc\u30e0\u300d\u306e\u5229\u7528\u304c\u62e1\u5927\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

4. Web3.0\u3068\u30d6\u30ed\u30c3\u30af\u30c1\u30a7\u30fc\u30f3\u6280\u8853\u306e\u6d3b\u7528<\/strong>\uff1a\u30e6\u30fc\u30b6\u30fc\u4e3b\u5c0e\u306e\u30c7\u30fc\u30bf\u7ba1\u7406\u3092\u53ef\u80fd\u306b\u3059\u308b\u6280\u8853\u3068\u3057\u3066\u6ce8\u76ee\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\n
\u30b0\u30ed\u30c3\u30d7\u306e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306f\u3053\u3061\u3089<\/a><\/div>\n<\/div>\n\n\n\n

6. \u307e\u3068\u3081\uff1a\u4eca\u3059\u3050\u53d6\u308a\u7d44\u3080\u3079\u304d\u5b9f\u8df5\u7684\u30a2\u30af\u30b7\u30e7\u30f3\u30b9\u30c6\u30c3\u30d7<\/h2>\n\n\n\n
\"\"<\/figure>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u3078\u306e\u4f9d\u5b58\u3092\u6e1b\u3089\u3059\u305f\u3081\u306b\u3001\u4eca\u3059\u3050\u53d6\u308a\u7d44\u3080\u3079\u304d\u30a2\u30af\u30b7\u30e7\u30f3\u30b9\u30c6\u30c3\u30d7\u3092\u307e\u3068\u3081\u307e\u3057\u305f\u3002<\/p>\n\n\n\n

\u73fe\u72b6\u306e\u8a08\u6e2c\u74b0\u5883\u306e\u898b\u76f4\u3057\u65b9\u6cd5<\/h3>\n\n\n\n

1. \u81ea\u793eWeb\u30b5\u30a4\u30c8\u306e\u8a08\u6e2c\u30bf\u30b0\u306e\u6d17\u3044\u51fa\u3057\uff08\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306b\u4f9d\u5b58\u3057\u3066\u3044\u308b\u3082\u306e\u3092\u7279\u5b9a\uff09
2. \u5404\u5e83\u544a\u5a92\u4f53\u306e\u7ba1\u7406\u753b\u9762\u3068\u81ea\u793e\u30a2\u30ca\u30ea\u30c6\u30a3\u30af\u30b9\u30c4\u30fc\u30eb\u306e\u8a08\u6e2c\u5024\u306e\u4e56\u96e2\u3092\u78ba\u8a8d
3. \u8a08\u6e2c\u306e\u4fe1\u983c\u6027\u3092\u8a55\u4fa1\u3057\u3001\u6539\u5584\u304c\u5fc5\u8981\u306a\u9818\u57df\u3092\u7279\u5b9a<\/p>\n\n\n\n

\u30c7\u30fc\u30bf\u53ce\u96c6\u30fb\u6d3b\u7528\u57fa\u76e4\u306e\u69cb\u7bc9\u624b\u9806<\/h3>\n\n\n\n

1. \u30e6\u30fc\u30b6\u30fc\u540c\u610f\u53d6\u5f97\u306e\u4ed5\u7d44\u307f\u3092\u6574\u5099\uff08Cookie\u540c\u610f\u30d0\u30ca\u30fc\u306e\u8a2d\u7f6e\u306a\u3069\uff09
2. \u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3\u30c7\u30fc\u30bf\u306e\u53ce\u96c6\u30dd\u30a4\u30f3\u30c8\u3092\u5897\u3084\u3059\uff08\u4f1a\u54e1\u767b\u9332\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3001\u8cfc\u5165\u5c65\u6b74\u306a\u3069\uff09
3. \u30c7\u30fc\u30bf\u306e\u4e00\u5143\u7ba1\u7406\u306e\u4ed5\u7d44\u307f\u3092\u69cb\u7bc9\uff08CDP\u3084MA\u30c4\u30fc\u30eb\u306e\u5c0e\u5165\u691c\u8a0e\uff09<\/p>\n\n\n\n

\u4ee3\u66ff\u6280\u8853\u5c0e\u5165\u306e\u30c1\u30a7\u30c3\u30af\u30ea\u30b9\u30c8<\/h3>\n\n\n\n

\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3API\uff08Meta CAPI\u3001Google\u62e1\u5f35\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff09\u306e\u5c0e\u5165
\u30fb\u30b5\u30fc\u30d0\u30fc\u30b5\u30a4\u30c9\u8a08\u6e2c\u306e\u691c\u8a0e
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\u30fb\u30d5\u30a1\u30fc\u30b9\u30c8\u30d1\u30fc\u30c6\u30a3Cookie\u3092\u6d3b\u7528\u3057\u305f\u8a08\u6e2c\u3078\u306e\u79fb\u884c<\/p>\n\n\n\n

\u4eca\u5f8c\u306e\u696d\u754c\u52d5\u5411\u306e\u6ce8\u76ee\u30dd\u30a4\u30f3\u30c8<\/h3>\n\n\n\n

\u30fbGoogle Privacy Sandbox\u306e\u52d5\u5411
\u30fb\u5404\u30d6\u30e9\u30a6\u30b6\u306e\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u6a5f\u80fd\u306e\u5f37\u5316\u72b6\u6cc1
\u30fb\u5e83\u544a\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u696d\u754c\u306e\u65b0\u305f\u306a\u30bd\u30ea\u30e5\u30fc\u30b7\u30e7\u30f3\u958b\u767a\u72b6\u6cc1
\u30fb\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u95a2\u9023\u306e\u6cd5\u898f\u5236\u306e\u52d5\u5411<\/p>\n\n\n\n

Google\u306e\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u306e\u5ec3\u6b62\u306f\u64a4\u56de\u3055\u308c\u305f\u3082\u306e\u306e\u3001\u4ee3\u66ff\u6280\u8853\u3068\u306a\u308b\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u30fb\u30b5\u30f3\u30c9\u30dc\u30c3\u30af\u30b9\u306e\u958b\u767a\u306f\u7d99\u7d9a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u4eca\u5f8c\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u30fb\u30b5\u30f3\u30c9\u30dc\u30c3\u30af\u30b9\u306b\u6307\u6458\u3055\u308c\u308b\u554f\u984c\u304c\u89e3\u6c7a\u3057\u3066\u5b9f\u88c5\u3055\u308c\u308c\u3070\u3001\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3\u30af\u30c3\u30ad\u30fc\u5ec3\u6b62\u306e\u8b70\u8ad6\u3082\u518d\u71c3\u3059\u308b\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

\u5909\u5316\u3092\u6050\u308c\u305a\u306b\u7a4d\u6975\u7684\u306b\u5bfe\u5fdc\u3059\u308b\u3053\u3068\u3067\u3001\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u3068\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u52b9\u679c\u3092\u4e21\u7acb\u3059\u308b\u672a\u6765\u304c\u958b\u3051\u3066\u304d\u307e\u3059\u3002\u3053\u306e\u5909\u9769\u671f\u3092\u30c1\u30e3\u30f3\u30b9\u3068\u6349\u3048\u3001\u65b0\u3057\u3044\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u5f62\u3092\u6a21\u7d22\u3057\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

\n
\u30b0\u30ed\u30c3\u30d7\u306e\u30c7\u30b8\u30bf\u30eb\u5e83\u544a\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u306f\u3053\u3061\u3089<\/a><\/div>\n<\/div>\n\n\n\n

7. \u53c2\u8003\u8cc7\u6599\u30fb\u30ea\u30bd\u30fc\u30b9<\/h2>\n\n\n\n

\u30fb\u6700\u65b0\u60c5\u5831\u3092\u30c1\u30a7\u30c3\u30af\u3059\u3079\u304d\u516c\u5f0f\u30b5\u30a4\u30c8\uff1aGoogle Privacy Sandbox\u3001Apple Privacy
\u30fb\u5f79\u7acb\u3064\u30c4\u30fc\u30eb\u30fb\u30b5\u30fc\u30d3\u30b9\uff1aGoogle Analytics 4\u3001Meta Business Suite\u3001\u5404\u7a2eCDP\u30c4\u30fc\u30eb
\u30fb\u95a2\u9023\u6cd5\u898f\u5236\uff1aGDPR\u3001CCPA\u3001\u6539\u6b63\u500b\u4eba\u60c5\u5831\u4fdd\u8b77\u6cd5<\/p>\n\n\n\n

\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u4e16\u754c\u306f\u5e38\u306b\u5909\u5316\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u5ec3\u6b62\u306f\u4e00\u3064\u306e\u8ee2\u63db\u70b9\u306b\u904e\u304e\u305a\u3001\u3080\u3057\u308d\u3053\u308c\u3092\u6a5f\u306b\u3001\u3088\u308a\u4fa1\u5024\u306e\u3042\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u3092\u69cb\u7bc9\u3059\u308b\u30c1\u30e3\u30f3\u30b9\u3060\u3068\u6349\u3048\u307e\u3057\u3087\u3046\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

\u30b5\u30fc\u30c9\u30d1\u30fc\u30c6\u30a3Cookie\u306e\u5ec3\u6b62\u5bfe\u7b56\u306b\u982d\u3092\u60a9\u307e\u305b\u3066\u3044\u307e\u305b\u3093\u304b\uff1f \u300c\u8a08\u6e2c\u30c7\u30fc\u30bf\u304c\u5408\u308f\u306a\u3044\u300d\u300c\u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u52b9\u679c\u304c\u4e0b\u304c\u3063\u305f\u300d\u3068\u3044\u3063\u305f\u60a9\u307f\u306f\u3001\u591a\u304f\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u62c5\u5f53\u8005\u304c\u76f4\u9762\u3057\u3066\u3044\u308b\u8ab2\u984c\u3067\u3059\u3002\u7279\u306b2025\u5e74\u306b\u5165\u308a\u3001\u3053\u306e […]<\/p>\n","protected":false},"author":1,"featured_media":256,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"swell_btn_cv_data":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/posts\/248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/comments?post=248"}],"version-history":[{"count":4,"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/posts\/248\/revisions"}],"predecessor-version":[{"id":276,"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/posts\/248\/revisions\/276"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/media\/256"}],"wp:attachment":[{"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/media?parent=248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/categories?post=248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.grop.co.jp\/marketinghacks\/wp-json\/wp\/v2\/tags?post=248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}